LinkedIn Premium is a paid subscription service offered by LinkedIn that provides additional features and benefits beyond what is available with a free account. One of the key benefits of LinkedIn Premium is the ability to see who has viewed your profile, which can be a valuable tool for business professionals looking to connect with potential leads and clients.

Understanding Profile Viewers

1. Profile Viewers

People who visit your profile are often the most interested in what you have to offer. They have taken the time to seek you out and learn more about you, which indicates a higher level of interest than simply liking or commenting on a post.

2. Understanding Intent

Knowing who has viewed your profile can provide valuable insights into the intent of these visitors. Are they potential clients or customers? Are they industry peers or competitors? Understanding the intent of profile viewers can help you tailor your outreach and engagement strategies accordingly.

3. Identifying Lurkers

Many LinkedIn users are "lurkers" who may not actively engage with your content but are still interested in what you have to offer. By identifying these profile viewers, you can reach out to them directly and start a conversation.

Do look at these conversation starter hack by one of the LinkedIn expert?

Also look at How to find new people to network on LinkedIn (without being creepy)

LinkedIn Premium Benefits

LinkedIn Premium offers several additional benefits beyond profile viewing, including advanced search filters, InMail credits, and access to LinkedIn Learning courses. These features can further enhance your networking and business development efforts.

How Much Does LinkedIn Premium Cost?

The cost of LinkedIn Premium depends on the plan you choose. Here is the full list:

• LinkedIn Premium Career: $39.99 /month

• LinkedIn Premium Business: $59.99 /month (Get this for $13 per month)

• LinkedIn Sales Navigator: $99.99 /month

• LinkedIn Sales Navigator Advanced: $149.99 /month

• LinkedIn Sales Navigator Enterprise: custom pricing

• LinkedIn Recruiter Lite: $180 /month

• LinkedIn Recruiter: $835 /month

• LinkedIn Learning: $29.99 / month

While LinkedIn Premium is a paid service, the ability to see who has viewed your profile can be a valuable tool for business professionals. By understanding the intent of profile viewers and reaching out to them directly, you can potentially turn these leads into clients or customers.

Additionally, the other benefits of LinkedIn Premium can further enhance your networking and business development efforts.